Facebook Work Chat

Facebook Work Chat

“Facebook at Work” is an initiative launched by Facebook that allows users to create a work account that is separate from their personal account. This lets them interact with coworkers without being distracted by non work related matters or mixing work and pleasure. Anything shared using your work account is only made visible to other […]

3 Tips For Humanising Social Media

3 Tips For Humanising Social Media

Buzzword hype aside, humanising social media channel strategies translates into real value for your brand. This is the most innovative strategy in modern B2C marketing on social media channels. Ever since businesses started using social media channels, marketers have warned that it requires new ways of engaging the customer. But actually adopting a humanising approach is […]

RankBrain SEO Implications

RankBrain SEO Implications

RankBrain has rustled a few jimmies in the SEO community after Greg Corrado, a senior research scientist at Google, revealed that a “very large fraction” of the millions of searches made on Google each second, are interpreted by an artificial intelligence system called RankBrain. Google has also revealed that they regard the RankBrain signals as […]