Social Media Damage Control

With people being so easily offended these days, one must be careful when posting on Social Media. If you discover that your social media manager has posted an insensitive comment or that people are offended by something that was posted on your social channels, then you need to think carefully about damage control. If the […]

Facebook Custom Audience Infographic

Facebook Custom Audience Infographic

Facebook marketing tools are sophisticated and highly effective when used properly. You can use Facebook Ads Manager and Audience Insights to create a custom audience, based on your actual clients, whose details you can import to Facebook as a .csv file. Once uploaded they can be analysed in order to identify specific insights into their […]

Time to Delete Facebook App?

Time to Delete Facebook App?

The Facebook app is one of the most popular on iOS, Android and Windows phones. Sometimes it even comes pre-installed. This makes sense when you consider the enormous popularity of the social media platform itself, as well as the accompanying messenger app. But perhaps its time to reconsider the Facebook app. How frequently do you or […]

Twitter Character Limit to Increase

Twitter Character Limit to Increase

pic.twitter.com/bc5RwqPcAX — Jack (@jack) January 5, 2016 Twitter CEO Jack Dorsey has announced in a tweet that Twitter will be increasing the 140 character limit within the next three months. A report released prior to Dorsey’s statement showed that the change would come within the first quarter of 2016. At present, the exact number of […]

Twitter Moments Launched in UK

Twitter Moments Launched in UK

This week Twitter launched “Moments” in the UK. The feature was first launched in the US back in October and then the Brazilians were the second nation to experience this new moments option. A select elite of British media types have access to control Twitter Moments in the UK, enabling them to collate tweets that […]

Facebook Work Chat

Facebook Work Chat

“Facebook at Work” is an initiative launched by Facebook that allows users to create a work account that is separate from their personal account. This lets them interact with coworkers without being distracted by non work related matters or mixing work and pleasure. Anything shared using your work account is only made visible to other […]